What's Next Solutions is a dynamic business development and problem-solving company. Their expertise lies in igniting innovative ideas, facilitating transformative change, and fostering business growth. The logo I designed aimed to embody the essence of idea generation, inquiry, and problem-solving, cleverly combining the lightbulb and question mark into a single, powerful symbol. I focused on creating a clean, corporate, and trustworthy look and feel that instills confidence in businesses to entrust them with their development goals.
I chose rich blue and refreshing green colors to capture the essence of security, trust, loyalty, and responsibility that truly define the business's values. The combination of blue, representing reliability and confidence, with green's touch of harmony and growth, creates a perfect blend for the overall design. To give it a professional and mature touch, I went with capital letters, making sure the logo looks strong and bold, reflecting the brand's identity in a captivating way.
