Earthwell is a 100% organic company that produces and sells products for dogs, cats, horses etc. and their owners. This project served as a rebrand for a company previously named 'Earthwise Pets.' The rebrand involved a name and logo refresh, as well as brand collateral designs that included packaging, print, and advertising.
The client requested both pull-up banner and large canvas banner designs to place in and around stalls when selling products at local markets. The pull-up banner serves as an informative tool, aiming to introduce the brand, showcase their offerings, popular products, and provide essential contact information for prospective customers. Its primary goal is to create awareness and familiarity with the brand, encouraging potential customers to consider purchasing products in the future. On the other hand, the large canvas banner is strategically positioned behind the vendor's stall, designed specifically to capture attention and draw people in. Its purpose is to act as an eye-catching focal point, piquing curiosity and enticing passersby to discover what the stall has to offer.
